Michael von Herff

Michael von Herff is one of Canada’s foremost advisors on public policy and government relations.

Based in Ottawa, Mr. von Herff has been helping clients to advance their interests with government and stakeholders for over two decades. Having worked in Canada, the U.S. and Europe, he has particular experience developing and implementing successful international campaigns requiring the integration of government relations, public policy and strategic communications.

Prior to founding PAA Advisory in 2010, Mr. von Herff spent 20 years building the public affairs consulting practice of the world’s largest communications agencies. This included establishing the firm’s European practice, developing its domestic and global public affairs business and, later, jointly overseeing the firm’s Canadian communications and public affairs operations.

Mr. von Herff is Managing Partner of PAA, in which capacity he serves as a day-to-day advisor to clients, as well as being responsible for the development of the strategic capabilities of the firm in Canada and beyond.